What is it?
An online (e-commerce) storefront allows you to accept credit card payments for products and services that you provide. Think of it as Etsy or Amazon where everyone buys from a single seller: you.
Why is this valuable?
Storefronts are a great way to open up your products to a much wider audience than your physical location.
In an era where hosted solutions such as Ruby Lane, Etsy, and other hosted solutions charge over 3.5% per sale, by hosting your own personal storefront, you completely control things such as pricing, branding, discounts, and shipping. The only fees paid are to the credit card processor. The rest is yours to keep.
While free solutions do exist, they often come with either bad customer support or technical headaches that slow you down and cost you money in opportunity costs.
We give you a custom turn-key solution that you can completely maintain on your own and can get support whenever you need it.
- We’ll create those products for you in your new storefront. Just provide us pictures, prices, and product descriptions and we’ll take care of the rest.
- We’ll integrate the site with a payment gateway to allow for you to accept credit card payments.
- If you do specific things like recurring billing or subscriptions then we can take care of that as well.
- We’ll train you on how to use and maintain the storefront on an on-going basis.
Do I need it?
Nearly any business that sells a tangible product would greatly benefit from e-commerce solution, especially those who currently sell their products on a 3rd party site like Etsy or Ruby Lane and are looking to save money in the long run.
Be careful with online storefronts if your products are negotiable in nature and you face heavy competition on price.
A storefront should ultimately be seen as a strategic business investment to either reduce operating expenses from your physical storefront or increase sales by gaining a wider audience that’s usually 20-times larger than your current market.
If you’re not sure of things, it might be wise to build your blueprint now and discuss how to add the e-commerce functionality as a separate project. Because we deliver things quickly, we can always come back and add a storefront to an existing blueprint later on.